A Home for Companies
from out of this world.
Sidera owns and supports creative businesses with a point of view. Today that is Museo.
Over time it will be more.
Holdings
Companies We Hold
One company today, held with intent. Sidera partners with companies destined for greatness due to their innovative approaches to the industries they serve.
Museo
Creative Studio | Founded in 2026
Museo is a creative agency for brand, social and video. It builds identities, content systems and campaigns for companies that care how they look. Museo is Sidera's founding holding and the model for what comes next.
Sidera is early and its thesis is simple. The companies we hold share four things.
Criteria
Taste is the product.
Held, not flipped.
Businesses where the quality of the work is the reason people buy. If the work is not good, the numbers do not matter.
Sidera has no exit timeline. We hold companies we would want to own in ten years and we give them time to become that.
Small and sound.
Lean teams, real revenue, and no dependence on scale to make sense. Businesses that can be run well by a few people who care.
Different and Impactful
Our brands provide a different perspective for the industries they serve and focus on the impact-driven missions and visions.
